Digital Marketing Masterclass
Join us for a one-day Digital Marketing Masterclass created for Sidney’s local businesses, focused on the tools, trends, and tactics that will matter most in 2026.
Hosted at the Mary Winspear Centre and led by Digital Marketing Expert Jared VanderMeer, with special guest speakers, this is a practical, locally focused day built for small teams looking for realistic, impactful, actionable strategies.
Date: Thursday, February 26 from 9 am to 3 pm
Location: Mary Winspear Centre
Cost: Tickets for Sidney businesses are covered through the Sidney BIA
Skill level: All levels welcome
Format: Small business–focused, practical examples, and plenty of opportunity for Q&A
What you’ll learn
- Social media strategies that actually convert (not just generate likes)
- Smarter Google Ads that reduce wasted spend and improve ROI
- SEO and Google Maps essentials to boost local visibility
- A deep dive into 2026 marketing trends: what’s coming, what’s already shifting, and how to capitalize early to stay ahead of competitors
Informal networking breaks are built into the day, with time to connect with other local business owners and ask real questions.
We look forward to welcoming you for a focused, practical day of learning.

